EMAIL COUNTDOWN TIMERS
Give openers a reason to click. Before time runs out.
Create urgency with dynamic email countdown timers that turn deadlines into action. Fully branded, personalised and easy to add to any email campaign. No integration required.
7-day free trial · No card required · No integration needed.
Countdown timers that work harder for every campaign.
From personalised deadlines to fully branded designs, create timers that fit your campaign, your customers and your brand.
Personalised timing
Give every recipient a countdown based on their own deadline, from bookings to loyalty rewards.
Made for your brand
Choose your fonts, colours, backgrounds and layouts. Your timer should look like part of the creative.
Ready for every language
Localise timer labels for international campaigns, without recreating your design for each market.
Smart expiry handling
Show a relevant follow-up image or message once the countdown ends, rather than an expired offer.
REAL RESULTS · BENSONS FOR BEDS
The right message.
At the right time.
A countdown timer creates urgency while an offer is live. But what happens when time runs out? With Code Chemistry, your email can automatically switch to a post-expiry message, keeping the content relevant whenever it's opened.
Higher conversion rate compared with the alternative timer provider.
What happens when the timer expires?
Set a replacement image or message in advance.
Once the countdown ends, subscribers see your
updated creative instead of an expired timer.
From idea to inbox in minutes.
Creating an email countdown timer couldn't be easier. Design it, set your deadline and add it to your email. No complicated setup or integration required.
Design your timer template
Choose your layout, fonts, colours and styling to create a countdown that feels completely on-brand.
Configure your end time
Set your countdown deadline and decide what subscribers see once the timer expires.
Copy, paste and send
Copy the generated HTML into your email sending platform. Your timer is ready to go. No integration needed.
Frequently Asked Email Timer Questions
Not all email countdown timers are created equally. Find out the answers to the most commonly asked timer questions here.
You can easily create a timer in a couple of minutes. We've really focused on making our platform as quick and easy to use as possible. You can pre-configure your settings (colours, fonts, canvas size etc.) and we'll automatically create the design for you. Of course you have complete control of the design too.
That's up to you! When you create your timer you can choose how long it will tick for in the configuration step. Chose to set it to tick for anywhere between 2 to 70 seconds.
There's a couple of options. You can choose to leave the timer showing as zero or you can upload a different image to display once it's expired. This is our recommended approach. You can display an 'after' image with a win-back message to connect with your later openers and create an alternative engagement opportunity. You can also chose to direct the after image to a different URL. This is good practice to keep the content relevant no matter when the email is opened.
Apple's Mail Privacy Protection (MPP) can affect the accuracy of timers embedded within emails. When MPP is activated, Apple may 'pre-fetch' images when the email arrives in the inbox. That means the timer image will display the time remaining when the image was fetched from our server. To negate this, we provide the option for users to upload an MPP specific image which will be displayed in MPP environments.
Absolutely. You can upload your own background image designs and use your own custom fonts for a perfectly branded timer experience. This is available for every plan.
We support countdown, count up and personalised timers that count up or down (sometimes referred to as dynamic).
Countdown timers count down to your set end time, count up timers count up from a specified date (e.g. it's been 5 days since you left these items in your basket). Personalised timers require a date/time to be merged via an ESP merge token. Use cases for this include:
- Countdown to date merged
- Date merged plus X number of hours
Yes. You can create one timer and then in the configuration step tick the multi-language option. We support over 30 languages. Simply add the language code to the end of the element or create your own custom language mappings in the account settings area.
Once you've worked through the timer setup you'll see the element code in the last step. It's an href and an image source. You simply need to copy and paste these directly into your html or email builder where you want the countdown timer image to display.
